da brwin: Social media has become a huge part of basically every big team’s day to day routines.
da doce: Nowadays, clubs will tend to be more active and communicate with their fans through various social media outlets, especially Twitter, as a way of getting closer with their fandom and in order to encourage interaction.
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Of course, there are many benefits to that as there’s a profit to be made out all of those interactions, clicks, views and shares.
Barcelona have also become one of those clubs that are extremely active on their Twitter account, posting updates, news and interviews but also their own form of banter.
But so far, that kind of approach has had mixed results among their own fans.
And one of their latest tweets, involving Lionel Messi and Luis Suarez, has been met with a lot of negative comments.
They labelled it as cringe and nonsense and some even slammed the admin for not doing his job properly.
You can see some of their replies and comments down in the collection of tweets below: